San-x’s licensing is quite comprehensive as license as been obtained by many companies to produce different Rilakkuma or different Characters. In order to keep things simple, my guide will not look into any of the barcodes and technical stuff that other authenticating guides talks about.

1) Companies

  • San-x (Main company)
  • System Service
  • Fansclub (under the System Service company)
  • Banpresto (Responsible for Ichiban Kuji and other collectible figurines)
  • Alpan (Hong Kong)
  • TCP (Total Creative Planning contains the NIC brand which produces Rilakkuma squishies (squeeze mascot), lanyards, crocs shoe pins and other accessories)
  • KDSystem
  • Isam
  • Meiho
  • CH Creative (Korean company)
  • Bestin (Korean company that produces stationery)
  • Sun Hing Toys (Hong Kong company which produces specialised items for Hong Kong)
  • Loppi (Under the Lawson company which produces limited edition items)
  • Wako (Japanese company that produces electronic or functional items)
  • Happinet (Stackable figurines)
  • Shufu (Books, stickers and magazines)
  • Epoch (Figurines)
  • Kabaya (Candy Toys / Box Toys)

*Companies i have listed are companies whose items are available in Singapore. There are other companies that holds the license as well.

2) San-x Basic Plush Authentication

Rilakkuma, Korilakkuma, Kiiroitori Plushies

Basically, basic design plushies can be bought from San-x netshop or through other official resellers. As San-x does not have a list of all their resellers or even distributors, if you are in doubt of the authenticity of the items, please do not buy them. Ok, so let’s get to the main point of authenticating the basic plush. You can use this checklist that i have prepared:

Rilakkuma General Plush Checklist

  • Is the tag in the correct place?

(Generally, the paper tag, if available, is tagged at the fabric tag of the plush. The paper tag should correspond to the plush in terms of series, year of release, price and also company name. If the paper tag is tagged anywhere else besides the fabric tag, such as at the ear, the plush would likely be a non-authentic plush.)

  • Does the tag correspond to the plush?

(Normally, the tag should correspond to the plush, in terms of series, year of release, price and also the company. If the tag doesn’t not correspond accordingly, the reasons can be as follows; (1) the plush is a production leftover from an official release or (2) the plush is a non-authentic plush.)

  • Is the sewing done properly?
  • Is the plush proportionate or look different from other plush?
  • Is the proportion of the face correct?

(If the plush is an authentic plush, it would mean that it would have passed Quality Checking at the factory level. In terms of Rilakkuma or Korilakkuma plush, note the sewing of the ear if it’s circular. Non-authentic plush has uneven sewn ears and seams. For Kiiroitori, note the mouth, as the proportion of the mouth can be a little uneven for the non-authentic plush. Sometimes for authentic plush, the mouth can be a little tilted as it is still deemed as passed the QC, however, you can always select which ones you like if you are purchasing it from a retail shop. As the plush are produced in different batches, they may look a little different due to production reasons.)

  • Soft body or hard body?

(The authentic plush from San-x is supposed to have a soft collapsible body. If the plush looks lumpy or there are any lumps if you squeeze the limbs, there would be a problem with the plush.)

  • Are the measurements correct?

Rilakkuma – 165cm (XXL) / 110cm (XL) / 77cm (LL) / 56cm (L) / 40 (M) / 21.5 (S) / 12.5 (SS)

Korilakkuma – 95cm (XL) / 67cm (LL) / 50cm (L) / 34cm (M) / 19cm (S) / 11.5cm(SS)

Kiiroitori – 38cm (LL) / 30cm (L) / 20cm (M) / 11cm (S) / 9cm (SS)

  • Is the fabric used for making the plush correct?

(The type of fabric used for the basic plush is only one type)

  • Does it have the beans it supposed to have?

(The basic plush will have beans at least in one area, which is the belly. Additional areas for Rilakkuma & Korilakkuma will be at the limbs. If they are XL plush, they might not have beans in the belly due to probable sagginess.)

  • Is the zipper the correct type?
  • Is the fabric white with blue polka-dots?

(For the basic plush, Rilakkuma has the unzippable zip on the back which opens to the white & blue polka dotted fabric. Authentic Rilakkuma plush’s fabric depth is deep while the non-authentic plush’s is shallow.)

Quick Guides

Authentic & Non Authentic Rilakkuma

3) System Service (Fansclub) Plush Authentication

Authenticating a Fansclub plush is similar to the basic plush authentication.

Rilakkuma General Plush Checklist:

  • Paper tag is on the fabric tag instead of being tagged at the ear or anywhere else on the body
  • Paper tag will need to match the series, year of release (if indicated) and company (fansclub)
  • There will not be any suction tip on the authentic plush, however, some older plush might have a gold string on the head or side of the body
  • Most of the time, there will be a physical zipper on the back of the plush but is a non-functioning one. Older series plush might come with a real functionable zipper.
  • Body will be proportional and the sewing will need to be proper, without any weird angles on the ears
  • Fansclub plush comes in many types of fabric (Definitely more than 4 types)
  • Recent Fansclub plush does not contain beans, where as older ones (probably 2007 and earlier) contains beans in their belly
  • Heights of Fansclub plush will range from 60cm (XL) / 48cm (L) / 43cm (L) / 38cm (L) / 24cm (M) / 15cm (S) / 7cm (Chain Plush) (+/- 1 or 2 cm)

Please note that for Fansclub plush, there are those without tags but are authentic ones sold by sellers. They might be (1) 2nd hand or (2) directly purchased from the factory without the official tag. Please check the status of the plush accordingly.